I remember when I was a fitness trainer it was popular for personal trainers to add nutrition advice to their list of services. Then came counselling. I always felt that it was important for me to be aware of where my skillset ends and another persons begins.

Professionally at least. Ursula and i were renovating houses in the early 2,000's and I ended up learning a whole host of skills from plastering to pipework. Although that was mainly due to budgetary restraints at that time.

For a while, when I moved into digital marketing I thought it was good to know how to build websites, write email, create paid ad campaigns, provide search engine optimisation.

Again, when starting up it's often a neccessity. 

But these days I remember that mantra of championing other peoples skills and expertise, and using my skills to work together to make those a success.

Some of the following projects are my own and others are collaborations with experts who want to zero in on their zone of expertise and leave me to mine.